Antioch: Menswear on Shopify Plus with Nebim and a Mobile App

Antioch brings style and quality together in menswear. Its range grows every season, and sales are split between the website, a mobile app and marketplaces. In a setup like this, the most critical point was making sure stock and prices are correct on every channel at the same time. Even a few minutes' lag between channels could mean selling an item that was already gone and cancelling the order.

The brand's operations run on Nebim ERP. We built a custom sync app that connects the Shopify Plus store to Nebim, so product, stock, price and order data flows between the two systems without manual transfers. The store team works from one place, and an item that has sold never stays available on another channel.

We also rebuilt the storefront around the brand's own language. We designed a custom theme that puts the collections first and, since most customers shop on their phones, treated every step mobile-first. The same catalog and campaigns appear one-to-one in the mobile app we developed for the brand.