CASE STUDYSPORTSWEAR

Dossha: Mobile-First Omnichannel Infra with Shopify Plus

A mobile-first, seamless shopping experience

Dossha is an activewear brand with high order volumes and multi-channel sales. They needed a fast, flexible, and scalable digital infrastructure capable of easily handling rapidly increasing traffic, order volumes, and diverse sales channels.

Shopify PlusSportswearT-Soft → Shopify
REFERENCESSee all our references
Dossha Shopify store homepage
Shopify PlusPlatform
Web + mobile appOn one stock pool and campaign set
01 — THE START

Unifying the web and mobile app into a single experience

Our work with Dossha focused on building a fast and reliable Shopify Plus store capable of supporting the brand's long-term growth. Our goal was to create a structure that runs smoothly even during peak campaign periods, manages orders with ease, and scales effortlessly.

We simplified the shopping experience: customers can now find products faster and complete purchases in fewer clicks. Campaign and checkout flows were designed to remain fluid even during high-traffic spikes.

The brand's website and mobile app were integrated to provide a unified experience. This ensures that product, inventory, and campaign information remain consistent, and the shopping journey remains seamless, regardless of the channel the customer uses.

Image 1 from the Dossha project
Image 2 from the Dossha project
MOBILE APP

Dossha mobile app

Home, category and product screens from the app built for the store.

Our mobile app service
Dossha mobile app: home, category list and product screens
03 — THE RESULT

A scalable, omnichannel sales experience

By the end of the project, Dossha gained a scalable sales experience that performs with the same quality on both web and mobile. Inventory data is accurate across all channels, and high-volume campaign periods no longer strain operations.

Post-purchase processes and customer communications have been largely automated, allowing the team to spend less time on repetitive tasks and more on growth. With marketing and customer data centralized, campaigns are now more targeted and effective.

Ultimately, Dossha now has a robust e-commerce infrastructure that easily supports its high-volume activewear operations and aligns with the brand's growth goals. This project serves as a prime example of how Turkey-based brands can build fast and scalable stores on Shopify.

Closing image from the Dossha project
04 — CONNECTIONS

Services and integrations connected to this project

We started Dossha's Shopify Plus migration without an ERP and then connected the store to Nebim for stock and orders through our Shopify Nebim integration. The app that mirrors the web experience was built with our custom mobile app for Shopify stores service, and continuity through campaign peaks is covered by technical support and maintenance.

An infrastructure that holds up under heavy traffic and campaign load is the core priority of our Shopify Plus solutions. Fed from a single stock pool, this setup is also ready to push products to marketplaces such as Trendyol and Hepsiburada.

NEXT PROJECTMai StudiosCentralized fashion operations
Mai Studios Shopify store homepage

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