Google Ads Management & Conversion Optimization
Growing your Shopify store starts not just with increasing traffic, but with capturing the right user at the right moment. With Search, Display, Performance Max (PMax) and YouTube campaigns in the Google Ads ecosystem, we put your brand in front of your target audience in the most effective way. We analyze ad data and continuously improve your sales performance with strategic optimizations that boost conversion rates.
Nodus Works is a Shopify Partner agency that develops digital advertising strategies tailored to Shopify brands in Türkiye. In every campaign, by integrating SEO, data analysis and performance marketing, we aim to deliver the highest return (ROI) on your ad budget. With our Google Ads expertise, we increase your brand's visibility and turn potential customers into loyal buyers.
growing on Shopify with Nodus Works
Our Google Ads Management
We manage Search, Shopping, Performance Max and remarketing campaigns from setup to optimization. With the right product feed and solid conversion tracking, we turn your budget into the highest possible return.
Account & Campaign Setup
We set up your Google Ads and Merchant Center accounts and plan the campaign structure around your goals.
Product Feed & Merchant Center Management
We transfer your product data from Shopify to Merchant Center correctly and manage the approval and optimization processes.
Search & Shopping Campaigns
With keyword- and product-focused campaigns, we capture users with high purchase intent.
Performance Max Management
We manage PMax campaigns that span all of Google's inventory, feeding them with data and creatives.
Conversion Tracking & Setup
By setting up GA4 and Google Ads conversion tags, we accurately measure every sale and its value.
Optimization & Reporting
We optimize bids, keywords and budget against ROAS/CPA targets and report regularly.
Our Google Ads Management Process
From account audit to strategic development, we manage your Google Ads campaigns with a ROAS-focused approach.
Analysis & Account Audit
We review your existing Google Ads account, campaign structure, keywords and budget allocation. We identify weak points and build a restructuring plan.
Keyword & Competitor Analysis
We determine the search terms that match your brand's target audience. We analyze competitors' advertising strategies to identify opportunity areas.
Campaign Setup & Feed Optimization
We configure Search, Shopping, Display, YouTube and Performance Max campaigns. We optimize your product feed through Merchant Center.
Conversion Tracking & Tag Management
We complete GA4, Google Tag Manager and Conversion Tracking integrations. We clearly measure each ad's conversion goals, such as sales, form submissions or engagement.
Optimization & Testing
We reduce unnecessary spend and focus on the highest-performing keywords and campaigns. We run A/B tests on ad copy to increase click and conversion rates.
Reporting & Strategic Development
We prepare weekly mini reports and detailed monthly performance summaries. We evaluate ROAS, CTR, CPC and conversion metrics and continuously refine the strategy.
Read Your Google Ads Data on One Screen with Peakmerce
Peakmerce is our AI-powered e-commerce marketing analytics platform. It combines Google Ads, Meta and TikTok advertising data with Shopify metrics under one roof; it interprets raw numbers, flags deviations early and clearly answers the question "what should I look at first?"
Multichannel Single Panel
It combines Google Ads, Meta and TikTok advertising signals with Shopify sales and profitability data; spend, ROAS and revenue are read on a single screen.
AI-Powered Insights
It doesn't just list metrics; it summarizes trends, clarifies priorities and offers actionable optimization recommendations.
Product & SKU Analysis
It makes visible the products that get traffic but don't sell and the low-efficiency SKUs that eat up budget; it bases campaign planning on data.
Anomaly Detection & Early Warning
It catches sudden spikes or drops in advertising, SEO and conversions; by sending notifications to email and team channels, it enables same-day intervention.
Budget Optimization
It makes inefficient spending visible; by distinguishing learning-phase waste from campaigns ready to scale, it shifts budget to profitable areas.
Automated Reporting
With daily, weekly and monthly KPI summaries, it removes the need for manual dashboard checks; ROAS, CTR and conversion are seen at a glance.
Let's build your Google Ads campaigns with a conversion focus and turn your budget into the highest possible return.
Book a MeetingFrequently Asked Questions
Google Ads or Meta ads?
What is needed for Shopping campaigns?
How should I set my budget?
When will results come?
Will the account belong to me?
How do you measure conversions?
Who manages the Google Ads budget?
How do you connect my Shopify store to Google Shopping?
What is a PMax (Performance Max) campaign?
What is ROAS and how is it measured?
How long does it take to get Google Ads results?
Can Google Ads and Meta Ads work together?
JOIN THOSE
WHO CHOOSE US...
We create Shopify solutions for everyone.
Do you want to set up a new Shopify store, improve your existing one, create custom integrations, or solve speed issues? We are expert Shopify partners who handle the technical work for you.

Dossha
#shopify

Les Benjamins
#shopify

Nocturne
#shopify

Fellas
#shopify

Mai
#shopify

Karaca
#shopify

Milagron
#shopify

Kiğılı
#shopifySeo

Şölen
#shopify

Adell
#shopifyB2B

Ohora
#shopify

Rendrea
#shopifyBooking

Babeskin
#shopify

The New Lab
#shopify

DTF Town
#shopify

Eczaclick
#shopifySeo

Thermos World
#shopify

Halı.net
#shopify

Blend-r
#shopify

Oioi
#shopifySeo

Nowshopfun
#shopify

Marie Claire
#shopify

Gaziburma
#shopify

Book in the World
#shopify
WHY WITH US
YOU NEED TO WORK
WE WOULD LIKE TO TELL YOU
We understand Shopify very well; we stand out against every segment in Turkey:)







A team of only Shopify speakers

Yo!
My banners seem to be broken :(
Can you help me, I'm on the campaign trail.
Hi Elif!
We dissolve in 2 minutes.




.webp)
.webp)


